Top 11 B2B e-commerce platforms for entrepreneurs in 2024

January 19th, 2024 12 minute read
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Katana Cloud Inventory

Katana Team

January 19th, 2024 12 minute read
D2C manufacturer monitoring their online store while updating their social media channels on a handheld smart device.

Are you struggling to find the perfect B2B e-commerce platform for your business? Well, consider this the end of your struggles. We’ve looked into the 10 best e-commerce platforms you can use to get your business set up online today.

Since the advent of online shopping, more and more forward-thinking entrepreneurs are getting their businesses set up online, in some instances, even forgoing a physical storefront altogether!

And why shouldn’t they? Globally, in 2019, the B2B e-commerce marketplace is valued at around $12.2 trillion, six times the value of the B2C market.

With so much potential, it can be intimidating to make the right decision when choosing which B2B e-commerce platform you should get set up with.

That’s why we’ve put together this article on some of the best B2B e-commerce platforms you should take a look at when deciding where to set up your business.

So, without further ado, let’s begin.

1. CS-Cart

CS-Cart, the ultimate B2B eCommerce platform.

CS-Cart B2B and B2C solution is a ready-to-go e-commerce platform made for wholesalers and manufacturers, regardless of their size.

CS-Cart is an easy choice for those looking for B2B e-commerce solutions since it comes preloaded with over 500 features, and allows for third-party integrations, saving you time and stress.

If you’re a novice or a veteran coder, CS-Cart has built-in design tools, so users can effortlessly redesign their B2B e-commerce platform. But, if you’re a user that can code, the CS-Cart source code is open access, giving you complete control over your B2B e-commerce script.

CS-Cart is the perfect choice for a B2B e-commerce platform if you’re looking for:

  • B2B e-commerce software that can immediately get your B2B web store open
  • An intuitive admin panel
  • A B2B e-commerce platform with an active support team
  • Tools to boost your sales
  • Software that is SEO-optimized
  • A platform that easily integrates with any third-party solutions you may need

CS-Cart is an inexpensive and quick shortcut to getting your B2B e-commerce platform established.

2. Shopify

Shopify is one of many B2B eCommerce solutions.

For a lot of entrepreneurs just setting up their e-commerce business, Shopify is the go-to answer when it comes down to choosing a B2B e-commerce platform.

Shopify is an all-in-one cloud-based tool that can provide you with all your B2B e-commerce solutions for creating and developing your website from which you can sell and ship your products.

Shopify is a popular B2B e-commerce CMS because it has a very low start-up cost and has an easy-to-use interface.

You don’t need to be a web developer or skilled coder to set up your B2B e-commerce platform, as Shopify offers tons of free and premium themes, along with editing tools, so you can choose a theme and design it to best reflect your brand.

Shopify is a good choice as its:

  • Easy-to-use
  • Cheap to use
  • Has a ton of themes
  • Lots of customer support
  • A good solution for those looking for a wholesale e-commerce platform

3. 3dcart

3dcart B2B eCommerce platform solution.

3dcart B2B e-commerce platform is a cloud-based, all-in-one solution for all your e-commerce needs.

Getting set up with 3dcart allows you to sell your products quickly and easily with powerful features, that allows you to promote your store with:

  • Built-in SEO tools
  • Social media integration
  • 3rd party support
  • Email marketing
  • Affiliates tracking
  • Mobile e-commerce tools

It’s perfect for anyone looking to build a fully customized website with a powerful shopping cart, and the ability to accept online payments within minutes.

3dcart comes preloaded with 100s of professional templates, so within a few clicks, you can have your store set up.  It’s also been designed with customizable mobile templates, so you can optimize your store for mobile visitors too.

However, if you want to have more control over the design of your website, 3dcart’s intuitive design bar lets you build your store with the drag-and-drop tool.

Best of all, 3dcart’s social media integrations allow you to sell products directly from Facebook with the Facebook app, so you can immediately implement a multi-channel sales tactic.

4. HubSpot

HubSpot is a great solution for anyone looking for a B2B eCommerce script.

Looking for a B2B e-commerce CMS that lets you build a website, but also integrates your different departments for a clear channel of communication?

HubSpot develops products that link your inbound marketing, sales, and customer service, achieving this via two platforms, one focused on marketing and the over on sales.

The purpose of HubSpot is to help companies bring in visitors, convert leads, and close sales.

It does this by giving you the tools to host a B2B e-commerce platform, design landing pages, create blogs and email sequences, while also managing all your interactions with leads and customers.

HubSpot divides these tools into “Hubs” which you can buy separately:

  • HubSpot Marketing Hub
  • HubSpot CRM
  • HubSpot Sales Hub
  • HubSpot Service Hub

5. WooCommerce

WooCommerce is a popular choice for setting up a B2B eCommerce CMS.

For most who’re looking for a B2B e-commerce platform, many get set up with WooCommerce for multiple reasons.

But, first things first, WooCommerce isn’t a standalone wholesale e-commerce platform, it’s a plugin for WordPress.

Best of all, WooCommerce is free! And so is the WordPress software (but there are costs such as owning a domain and whatnot).

WooCommerce is accessible from any device and mobile-user friendly for visitors to your store using a smartphone.

You can design your website using WooCommerce themes, and if you are a technical Wizkid, WooCommerce is open-source. Meaning you can do some coding to make B2B e-commerce solutions for any problem you encounter.

Finally, WooCommerce lets you sell anything, even digital products, charge for appointments, accept reservations, sell services, and so on.

Pro tip:

Use an API to automate your e-commerce system. Take control of your entire e-commerce business, by building API integrations to automate and streamline your operations. With Katana you can custom build API solutions to import sales orders directly into your manufacturing ERP software.

6. OpenCart

OpenCart is a great wholesale eCommerce platform.

Another completely free and open-source B2B e-commerce platform that also happens to be one of the oldest B2B e-commerce solutions available on the market (meaning they know how to take care of your business).

OpenCart is famously known for its user-friendly interface and is a great choice for anyone just starting and looking for a B2B e-commerce platform.

The reason OpenCart is a popular choice for a B2B e-commerce CMS is that it comes pre-equipped with functionalities that help you set up a basic online store right off the bat and even has more than 30 payment gateways for you to choose from.

And if you want to optimize your online store (and you’re not a coder), OpenCart easily integrates with third-party B2B e-commerce solutions, so you can run your online store the way you want to.

OpenCart is a great choice for newbie sellers due to it:

  • Being easy to set up
  • Coming pre-equipped with essential features
  • Being easy to manage

7. Active eCommerce CMS

Active eCommerce CMS is a B2B eCommerce platform that gives you the freedom to easily design your store page.

Active eCommerce CMS is basically a Laravel version of the Active Super Shop multi-vendor system, but with a lot of exclusive features.

Active e-commerce CMS is a B2B e-commerce script that helps you design an online store, even if you have no experience with coding.

Its interface is user-friendly, making it easy for someone looking for B2B e-commerce solutions to optimize their website.

This B2B e-commerce script lets product users easily view their:

  • Orders
  • Shopping history
  • Manage their profiles

All of this can be done from the dashboard page.

8. Magento

Magento is widely used by sellers looking for B2B eCommerce solutions.

Probably another familiar name for those looking to get set up with a B2B e-commerce platform.

Magento is a popular B2B e-commerce platform built on open source technology, that allows e-commerce sellers to take advantage of a flexible shopping cart system, while also being able to take control over the look, content, and functionality of their wholesale e-commerce platform.

Magento is the B2B e-commerce platform for you if you’re looking for tools to overhaul your:

  • Marketing
  • SEO
  • Catalog-management

This B2B e-commerce platform gives you the ability to scale from a seller with a limited product line, to a business that handles tens of thousands of products.

Magento can integrate with third-party B2B e-commerce solutions too. So, you can once again easily bridge any feature gaps and design your store and even business to run exactly the way you need it to.

9. Netalogue

Netalogue has a powerful B2B eCommerce script.

Netalogue has a pretty impressive track record when it comes to developing a B2B e-commerce platform for wholesalers from a wide range of industries.

Using this wholesale e-commerce platform allows you to set specific prices for customers, such as discounts, updates, or price changes.

Netalogue has an easy-to-use interface for a B2B e-commerce platform, allowing you to control how much information you want to be displayed.

This B2B e-commerce platform gives you access to:

  • An optimized cart checkout
  • Complex price management
  • Personalization
  • Mobile optimization
  • Real-time inventory management

Netalogue provides customers with complex B2B e-commerce platform functionalities designed to improve the customer experience and convert leads, such as recommended products, price comparisons, and ratings.

10. BigCommerce

BigCommerce is a well-known wholesale eCommerce platform powering tens of thousands of businesses.

BigCommerce is a B2B e-commerce platform builder that currently powers tens of thousands of stores across the globe.

With BigCommerce as your B2B e-commerce platform, you can get more control over:

  • Adding products
  • Uploading photos
  • Processing orders
  • Creating landing pages
  • Creating discount coupons

BigCommerce is a great choice for SME businesses as it has over 400 features for you to take advantage of, meaning you can integrate and use social media, mobile marketing tools, coupons, gift certificates, gift wrapping, Fastlane checkouts, SuperZoom, and more.

BigCommerce offers you B2B e-commerce solutions when it comes to SEO, as BigCommerce optimizes your SEO by automatically customizing your URLs, meta-tag, and robot.txt.

Meaning, you don’t have to be a coder or a marketing genius to get exposure to your products.

Pro tip: Manufacturers using e-commerce tools like BigCommerce use a BigCommerce ERP integration or BigCommerce order management software to help them manage their sales, production, accounting, and more.

Safeguarding your business against supply chain disruptions

Get the insights and trends you need to prepare your inventory for 2024, such as diversifying your sales channels and suppliers.

11. PrestaShop

PrestaShop is a freemium B2B eCommerce platform.

Last but not least, we have PrestaShop, the freemium open-source of B2B e-commerce solutions.

PrestaShop is a B2B e-commerce platform that allows you to create your own e-commerce store, which is free to download and use.

This B2B e-commerce CMS comes with over 600 preloaded features and includes all the basic tools you’ll need to get your B2B e-commerce platform up and running, giving you access to unlimited listings, estimated shipping, and abandoned cart notifications.

However, should the 600 built-in features not be enough to wet your whistle, there are thousands of third-party B2B e-commerce solutions available on the marketplace.


Glasses manufacturing cutting material and updating a smart device.

And there you have it, the 10 best e-commerce platforms available for you to take advantage of. Just remember to carefully look at each B2B e-commerce platform to see which best fits your business’s needs.

For example, if you’re looking to establish a marketplace (not just one online storefront), then CS-Cart B2B and B2C could be the best for your B2B e-commerce solutions. This software gives you the tools to team up with other sellers to sell products via your website.

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Katana Cloud Inventory

Katana Team

Katana’s cloud inventory platform covers the live inventory, production, accounting, and reporting features that give businesses the knowledge they need to make the right decisions.

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